Alex Timperley
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Helping an overcapacity team at a global built environment consultancy

ARUP
ARUP

Project overview

  • Arup’s Manchester office were over capacity and needed a writer for immediate help
  • Wide range of work including infrastructure, masterplanning, commercial and more
  • Mix of brand new work and editing existing copy
  • Short-term role, no training or onboarding required

Project details

Arup needs no introduction. There is barely a city or region on earth that hasn’t been shaped by the company to some degree. They are leaders in the built environment and an authority when it comes to large- and small-scale development.

I initially applied for a full-time role at the company, but the length of my notice period made it infeasible. However, they heard I was going freelance and got back in touch about some work they needed doing immediately.

The team was over capacity and had a range of short-term needs that they couldn’t get done. My experience in the sector meant they could trust me to come in and start producing immediately without them needing to spend time and effort on training.

Screen shot of case study work for marketing in property & construction

Jumping between a huge range of projects

One of the main benefits of my experience is the ability to work on a wide range of technical projects. This was put to the test by Arup who immediately handed me a diverse range of work including a sponge park in Manchester, a new event centre in Derby, university buildings in Salford and Sheffield, a carbon capture project for BEIS, an advanced manufacturing and research centre in Wales, the refurbishment of York Guildhall, a framework for critical infrastructure resilience and more.

Additionally, I was put to work on reviewing and editing output reports from major events including the Waterline Summit in Hull and the Ideas for South Yorkshire series.

Screen shot of case study work for marketing in property & construction

Adding value and earning vital experience along the way

Being able to contribute positively and add value for Arup’s northern teams was a great opportunity that showed me two things. Firstly, how a company of Arup’s standing operates; and secondly, how I needed to work as a freelancer to effectively operate in that world. 

It was a short-term contract where I filled a need, but I took a lot from it that continues to be relevant for current and future clients today.

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How can I help you?

I offer a comprehensive range of content and marketing consultancy services which are designed to add value to your business.

Content strategy and creation

When you need expertly written content that speaks to the right people, using the right language to drive valuable engagement.

Learn more

Content marketing consultancy

When you want fresh eyes and a comprehensive review of your existing marketing plans to ensure outputs align with your ideal outcome.

Learn more

Marketing management and development

When you want someone to take on and develop your marketing activity for the long term to get it off your plate. 

Learn more

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